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Arena365 Appoints Nicholas Pooran as Brand Ambassador, Launches New Athlete Partnership Model

Arena365 has announced T20 superstar Nicholas Pooran as its Official Brand Ambassador, marking the launch of a new approach to athlete partnerships in cricket.   Rather than a traditional sponsorship,…

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MS Dhoni Joins Cars24's Crashfree India As Goodwill Ambassador

Cars24 today announced that MS Dhoni has joined Crashfree India, its national road safety initiative, as Goodwill Ambassador. More than an association, this marks the coming together of one of…

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From Early Bets to Marquee Developments: Top Luxury Developers in Noida–Ghaziabad

Not too long ago, Noida and Ghaziabad were largely viewed as extensions of Delhi NCR rather than destinations in their own right. Today, both markets stand as self-sustaining residential ecosystems,…

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Bata India launches new "Everyday Essentials" featuring Taapsee Pannu

Bata India, India’s most trusted footwear brand, is set to launch its latest campaign, “Everyday Essentials. Reinvented,” bringing renewed focus to open footwear, an enduring staple in Indian wardrobes. Fronted…

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Pepe Jeans London Collaborates with Shreyas Iyer for ELLE's April Edition

Pepe Jeans London, the iconic denim lifestyle brand known for its international fashion sensibility, announces an exclusive collaboration with Indian cricket star Shreyas Iyer, in association with ELLE India. The…

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Ramsons Perfumes Names Mrunal Thakur as Its Brand Ambassador, Marking a New Chapter for the Homegrown Fragrance Brand

Fragrance has always been more than a finishing touch; it’s an expression of personality, mood, and identity. Embracing this philosophy, Ramsons Perfumes has announced actor Mrunal Thakur as the face…

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Bhumika Realty Announces Strategic Association with Rohit Sharma & Ritika Sajdeh as Brand Ambassadors

Bhumika Realty, one of North India’s leading real estate developers, has announced the onboarding of Rohit Sharma, former captain of the Indian Cricket Team, along with Ritika Sajdeh, as its…

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Clockwork Rituals Introduces Biomimetic Oral Care in India, Redefining How India Brushes

Clockwork Rituals, a new-age oral care brand rooted in science and biomimicry, has officially launched in India with a mission to transform everyday oral hygiene into a mindful wellness ritual.…

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VinFast VF 6 or VF 7: Which SUV Fits Your Life Better?

The “New Entrant Of The Year” VinFast brings two solid EV SUVs to India, each with a different focus. Here’s how to pick the one that fits your daily drive…

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Luxury Is Moving Inward: Tier 2 Cities Lead India's Aspirational Housing Shift

For years, the narrative of luxury housing in India has been defined by an aspirational drift toward metropolitan skylines. That axis is now reversing. Tier 2 cities are no longer…

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